‘Tetris’ Celebrates 40 Years of Block-Stacking with New Licensing Partnerships


The traditional sport Tetris is celebrating its fortieth anniversary with a full lineup of licensing partnerships.

The model’s licensing plans embody new video games, attire, toys, collectibles, and extra. The Tetris Co. additionally has plans for occasions, future bulletins, and different initiatives for followers of the long-lasting sport. 

The enduring attraction of Tetris lies in its simplicity: [It’s] simple to play and extremely intuitive, making it accessible to everybody. As we rejoice our fortieth anniversary, we’re humbled by the continued development of our fan base.

— Maya Rogers, CEO of Tetris

Tetris and Rubik’s Dice will rejoice anniversaries along with a co-branded Rubik’s Dice from Spin Grasp. A Tetris co-branded World’s Smallest Rubik’s Dice from Tremendous Impulse will hit assortment cabinets as effectively. 

Partnering with fellow main online game, Tetris would be the first branded add-on on the Minecraft Market. Minecraft gamers will be capable to entry Tetris-themed armor, weapons, monsters, and extra. Plans additionally embody a full Tetris x Minecraft DLC launch on July 30. 

Preorders of the Chromatic gaming system will embody Tetris. | Supply: ModRetro

ModRetro has additionally developed its personal Tetris sport providing, with each retro and trendy modes. The sport comes bundled with any preorders of ModRetro’s Chromatic handheld gaming system. 

Different collaborations for the model embody commemorative cash from Apme, a Tetris Mini gaming system from Supreme, two Tetris-branded luggage from Sprayground, and a revamp to the Tetris app from playSTUDIOS. The Tetris Co. can even host the fifteenth annual Traditional Tetris World Championship on June 7-9.

Tetris is a online game that has withstood the take a look at of time for 40 years. The sport was created by Alexey Pajitnov in 1984, and regardless of trendy advances in gaming, it maintains reputation with gamers throughout the globe. Tetris has offered greater than 520 million items worldwide, and nonetheless releases recent choices like 2019’s Tetris 99 on Nintendo Swap.

“Trying forward, we’re excited to proceed evolving Tetris for future generations. We purpose to innovate whereas preserving the core components which have made Tetris timeless, making certain it stays a beloved and related a part of the gaming world for years to come back,” says Rogers.

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