Ambassador for the Danish Childhood Most cancers Basis, Pernille Teisbæk, and WHEAT have launched a limited-edition capsule assortment of kids’s clothes in help of the Danish Childhood Most cancers Basis. All earnings will go on to the muse, and the purpose is to boost over 67.000 euros to the combat towards childhood most cancers.
A good portion of the muse’s funds go on to its work, which covers childhood most cancers analysis, info, and help for households affected by childhood most cancers.
The gathering consists of t-shirts, sweat kinds, denim kinds, a pajama, a beanie, and a cap — providing a complete unisex look with an meant outsized match. All kinds are constructed from natural materials, with the t-shirts, sweat kinds, pajama, beanie, and cap licensed by the International Natural Textile Commonplace. As September Childhood Most cancers Month fastly approaches be certain that to take a look at the gathering right here.
Q&A with Pernille Teisbæk
In regards to the title ‘I Will Do Huge Issues?
‘I Will Do Huge Issues’ is a press release that, for me, is primarily related to one thing hopeful, and the message with this specific title is to spark hope amidst the problem of going via sickness.
About being ambassador for the Danish Childhood Most cancers Basis?
If I may help make a distinction for kids affected by this relentless illness, I’m very grateful. I misplaced my father to most cancers once I was 7, and I don’t want for any household to undergo the identical. I believe it’s significantly essential to give attention to most cancers analysis, as it’s the biggest hope we can provide these affected by the sickness.
About designing youngsters’s clothes for the primary time?
I’m a mom of 4 and at all times thought it might be enjoyable to design garments that my very own youngsters may put on. That it was doable, on prime of that, to do a collaboration for a trigger that’s so near my coronary heart simply made a lot sense. Earlier than my father handed away, he gave me a hoop with a smiley. The smiley is now part of the inspiration behind the design as a small – however for me, essential – element.
The concepts behind the gathering?
Consolation is vital. Youngsters want to have the ability to transfer, play, and have enjoyable. Hoodies and sweatpants are favorites amongst children and straightforward to placed on as nicely. Denim is sturdy and goes for therefore many events. I believe it will be significant that garments might be handed on, which is why the gathering consists of unisex kinds and timeless classics. For a similar cause, I’ve centered on designs and hues that go nicely throughout seasons.
Pernille Teisbæk is a stylist and artistic marketing consultant recognized worldwide for her traditional Scandinavian aesthetics. In 2023, she turned an envoy for the Danish Childhood Most cancers Basis, and the collaboration with Wheat is among the many first of her initiatives in favor of the muse.
Pirouette’s favorite items from the assortment
Learn our 2 half collection Rising up with Most cancers
