Nike, Hasbro Come Collectively for LeBron James Monopoly

Three unlikely manufacturers have come collectively for the newest special-edition board recreation. 

A partnership between Nike, Hasbro, and Victory Artistic Group (Lebron James advertising and marketing workforce) has introduced us Monopoly: Leborn James Luxurious Version. The recreation honors James’s profession as he enters his twenty second yr within the Nationwide Basketball Affiliation (NBA). 

“It was an honor to work with Nike to showcase the legacy and profession of LeBron James by means of a singular medium like a MONOPOLY board recreation,” says Jonathan Silva, co-owner and CEO of WS Sport Firm. “The sport was thoughtfully crafted to function hidden particulars all through, paying homage to LeBron’s legendary profession on and off the courtroom as he kicks off his twenty second season and celebrates his twenty second signature shoe with Nike.”

The board is a luxurious version.  | Supply: Hasrbo

There are various particular options, just like the clear acrylic cube with gold pips. | Supply: Hasbro

The board may also be showcased on November 19, Nationwide MONOPOLY Day, at an occasion for kids from James’ I Promise College. The occasion, which can be at Home 330 in Akron, will concentrate on utilizing Hasbro’s traditional MONOPOLY recreation as a instrument for selling monetary literacy amongst kids.

Whereas the Monopoly recreation has all of the traditional guidelines and gameplay, different parts differ from the LeBron theme. As an alternative of the traditional railroads, the areas on the board characterize James’ 4 NBA Championships. The tokens embrace James’ Nike shoe, jersey, Nike basketball with James’ brand, a lion, and a crown. His newest signature shoe, the LeBron XXII, is represented with a blue-plated token.

As well as, Nike and Hasbro are releasing two new editions of the newest LeBron XXII shoe: the Foreign money, that includes Monopoly cash, and the Token, that includes a Monopoly token theme. Whereas the board recreation can be accessible solely to “shut buddies of LeBron,” the sneakers can be accessible at Nike retailers beginning as we speak and on nike.com beginning November 19.

For info on this collab, go to wsgamecompany.com and nike.com.