Cra-Z-Artwork, a division of LaRose Industries, has bought Joker AG, creating the world’s largest multi-compound producer. Joker AG’s manufacturers, which embrace the favored Slimy, will be part of Softee Dough, Cra-Z-Sand, and Modelite on the cabinets. Cra-Z-Artwork already manufactures and markets Cra-Z-Slimy.
The acquisition follows the corporate’s speedy growth. Cra-Z-Artwork not too long ago bought Prime Secret Toys and a significant curiosity in Lexibook. Prime Secret Toys manufactures Giga Pets, Dissect-it Model, and Spin Pops; Lexibook is likely one of the largest world producers of digital and studying toys for kids.
“We’re very excited so as to add Joker AG and its high quality merchandise to our rising portfolio of manufacturers,” says Lawrence Rosen, Chairman of Cra-Z-Artwork. “Joker AG is an ideal complement to our present, common compound phase and utterly aligns with our objective of being the premier and largest toy compound firm globally. Joker AG’s dedication to innovation and high quality is an ideal match with Cra-Z-Artwork’s values, and collectively, we are going to proceed to tirelessly introduce artistic and dynamic toy merchandise that customers need and revel in.”
Whereas Cra-Z-Artwork celebrated its centennial anniversary in 2003, Joker AG was based in 1980 in Switzerland. The corporate is greatest recognized for its Slimy model. Joker AG’s merchandise are distributed in additional than 70 nations. The acquisition will help Cra-Z-Artwork in an growth and efforts to achieve a broader viewers on a worldwide scale.
To study extra about Cra-Z-Artwork and its increasing portfolio, go to cra-z-art.com.
