
Molo is a model that wants no introduction—just lately honored with the Greatest Children Style Heritage Model award on the Junior Type Awards, it has lengthy been a beloved favourite in youngsters’s style. Famend for its distinctive prints, distinctive high quality, and effortlessly cool model, Molo persistently delivers standout items that captivate each youngsters and oldsters alike. Every merchandise is thoughtfully designed to mix consolation with cutting-edge style, making Molo the go-to alternative for many who need their youngsters to appear and feel incredible. We had the consideration of sitting down with Mogens Jepsen, the founding father of Molo, to debate the model’s previous and future, the kids’s style trade, and a few of his cherished childhood reminiscences. Whether or not you’re new to Molo or a long-time fan, this dialog provides an enchanting glimpse into the creativity and imaginative and prescient behind the model.
JS: Thanks, Mogens, for taking the time to talk with us! Are you able to share your journey with us? How did you start designing clothes particularly for kids, and what impressed you to deal with this area of interest?
MJ: Molo began with the thought of adjusting youngsters’s style, which was lower than vibrant and vibrant again then. As an alternative, the thought was to create a model with a powerful character, many colors, and a playful expression.
Molo was created in an condo in Copenhagen, with a small staff doing every thing. Initially, we designed solely a small assortment for ages 2 to eight, after which we expanded the vary to incorporate clothes for infants, equipment, outerwear, and swimwear masking as much as 16 years. {The marketplace} has additionally modified enormously. Molo began with just a few markets worldwide and is now an internationally identified kidswear model.
JS: Molo is a standout identify within the youngsters’s style trade—what do you consider units the model aside and contributes to its enduring success?
MJ: For the reason that starting, Molo has had a powerful storytelling and model imaginative and prescient. We consider that youngsters come first, and our garments have at all times mirrored this. I believe our mission to empower youngsters in a accountable and playful method actually speaks to each dad and mom and kids.
From early on in our model historical past, we have now additionally been centered on the significance of transparency and certification relating to accountability, which I consider has made us stand out available in the market. I’m extremely proud that Molo is now GOTS*, GRS*, and OCS* licensed.
JS: What are some distinctive challenges and joys you’ve encountered in working with youngsters’s style?
MJ: As Molo has grown over time, one factor that stands out as each a problem and a pleasure is incorporating completely different cultures and climates into our model. We work laborious to make sure that Molo is a model youngsters like to put on and discover wherever they stay.
JS: Might you inform us a couple of favorite piece from new assortment? (SS25)
MJ: Having the platform and model that we do, we take the job of chatting with youngsters very severely. That’s the reason we put loads of care and a spotlight into our storytelling and the message we ship out worldwide. With the brand new assortment ‘You Matter,’ we inform youngsters their voices and actions matter. Naturally, this makes our new cardigans, Burt and Gilly, a few of my favourites from the gathering. The cardigans are embellished with necessary messages like ‘braveness,’ ‘equality,’ ‘variety’, and ‘you matter.’ True assertion items.
JS: How would you describe your private model, and does it affect the model?
MJ: At Molo, we have now an extremely gifted design studio with wonderful designers working laborious to proceed creating the ‘greatest assortment ever’ every season. As a lot as I’m concerned within the collections, I don’t assume my private model considerably impacts their work.
JS: What’s your favourite place on this planet?
MJ: At our headquarters in Copenhagen, but when I may select multiple place, I like touring the world with Molo. I’m so lucky to fulfill our wonderful gross sales representatives, new prospects, and new markets worldwide.
JS: What’s your favourite childhood reminiscence?
MJ: I’m privileged to have grown up on a farm. It was a incredible upbringing with the chance to usually be near my dad and mom, a lot of animals and the character round us. After I encounter the great odor of freshly minimize grass from the meadows in the summertime, it offers me a novel flash again to my childhood. It’s magical.
JS: Horses usually function in your collections—is there a private story behind this recurring motif?
MJ: From elevating my youngsters, I’ve skilled their love for all animals, so naturally, the animal kingdom is an enormous a part of all Molo collections. Horses are magnificent creatures, very smart, very social, and simply so stunning, and I like seeing them featured in our collections. They match proper in.
JS: As somebody with a profitable model, what recommendation would you give to younger entrepreneurs aspiring to enter the kids’s style trade?
MJ: The enterprise has modified a lot since we began. What I’ve skilled as important is being aware, respectful, agile, and consistently open to alter.
JS: Trying forward, the place do you see Molo within the subsequent 5 years? Are there any thrilling tasks or developments on the horizon?
MJ: I’m extremely excited in regards to the adventures that Molo will embark upon within the subsequent couple of years. We want to develop globally and work consistently to enhance and evolve our accountable practices.
JS: How do you envision the way forward for the retail and style market, significantly in mild of latest tendencies and adjustments?
MJ: Regardless of having to repeat myself, I consider that retail and style manufacturers have to work on methods to enhance themselves when it comes to accountability. It’s essential to make it on this trade, and I consider we owe it to future generations.
JS: Do you see social media as a supply of affection, hate, or a mixture of each?
MJ: Social media can foster each hate and, luckily, a lot love. At Molo, we have now been blessed with a strong and supportive group of people that actually help and love our model.
JS: Lastly, what do you consider Junior Type?
MJ: Junior Type has been on the frontier of making a group for kidswear style lovers. I take pleasure in following your tackle revolutionary and kidswear and being part of your beautiful community. The best way you encourage playfulness and hues makes Junior Type an ideal match for Molo.
*Licensed by Ecocert Greenlife, Lic.No. 197496.
Extra Interviews with Leaders within the Children’ Style Trade right here